Rolex Submariner Pro Hunter Japanese PVD Watch in Black Carbon Dial

Nixon Diplomat Watch Review

Nixon isn't a brand that I've had too much exposure to in the past. However, once I saw that they had a model featuring a Horween leather strap, I knew this was definitely a model that I needed to check out. Of course it didn't hurt that the piece also featured a GMT function, which is one of my favorite complications. I have to say though that the first thing that grabbed me about this watch wasn't so much the specs, or the strap material - it was the name.At least here in the states, the Nixon name (when it comes to politics, not watches) is about as opposite from a diplomat as you

Seiko Ananta Urushi Watches

Now these watches are a bit more of what I think of when someone says to me "urushi painted dial." As a follow-up to the Ananta Urushi Diver from last year, Seiko has released two new urushi watches for 2012. This time they remedied one of the principle issues of last year's limited edition urushi watch. See those red stripes on the Ananta Limited Edition Kumadori Chronograph dial? Well those are hand-painted in urushi lacquer - a special natural lacquer from a tree in Japan. I am not actually sure about the rest of the dial. Why is this important? Mainly because there is a very clear

Gucci i-Gucci Sport Watch Review

When designing this i-Gucci watch I have a feeling I know what Gucci was aiming for. The goal was probably to produce a Casio that hip urban fashion types want to wear... Those that for whatever reason don't want to wear a Casio. Compared to your standard G-Shock, the i-Gucci is more sleek, has a metal case, more simple dial, and looks less like a piece of modern Japanese technology. A G-Shock is probably more durable in the long term, but it won't get you as many "brand points" with people. In the end, the i-Gucci is meant to be a useful, fashionable, and recognizable high-end digital

New York Times On: Watch Advertising Obsessive Watch Geeks

It is charming when you have someone who doesn't know a lot about watches do an article on the watch industry. That isn't to say that the journalist erred in their reporting, but rather that there is a degree of naivete to the tone regarding the topic of discussion, which is watch advertising. A lot of people correctly point out that there is a lot of consistency among watch advertising. You see the hands in the same orientation most of the time, and the date often has an "8" in it, or is at 31. The orientation of the hands is usually at about 10:10. There is nothing at all significant